The rate at which available units are sold or leased over a period; central to phasing and pricing.
Related terms
- Absorption rate
The pace at which available units are sold or leased over a period; it drives phasing decisions and reveals whether a pipeline is oversupplying a submarket.
- Asking price
The advertised price of a property, which in many markets differs materially from the transacted price.
- Benchmarking
Comparing an asset or scheme against a defined set of competitors on price, quality, and terms.
- Catchment
The geographic area from which a retail or service asset draws its customers.
- Comparable (comp)
A similar transaction or asset used as a reference point, always requiring adjustment for differences.
- Confidence interval
The range within which a true value is likely to fall given sample data, at a stated probability; it tells you how much to trust a survey-based estimate.
- Days on market
The average time a listing takes to sell or lease; rising days on market is an early sign of softening demand before prices visibly move.
- Demand driver
An underlying factor - jobs, population, income, tourism - that generates need for real estate.